Audax evolves and renews its corporate identity: More than energy, intelligent management to connect with what really matters
The energy company updates its brand and presents a more powerful, digital and human corporate identity.
Under the new concept “The Energy Manager”, the group positions itself as a strategic ally that helps companies and homes optimize their energy.
The change is aligned with the 2026-2030 Strategic Plan, which focuses on transparency, efficiency and sustainable growth.
Badalona, March 9, 2026. The energy group, present in nine countries, today announced an update to its corporate identity that marks the beginning of a new stage, based on the use of data, technology and experience to help people and businesses consume energy more efficiently.
From supply to management
Audax has evolved from an energy generator and trader into a multinational energy group based on the concept of "The Energy Manager." Its goal is to offer tailored solutions that help businesses become more competitive and households manage their energy more efficiently.
This change is summarized in their new motto:"Connect to what matters""(Connect with what matters). A direct commitment so that both companies and individuals can stop worrying about energy management and focus on what is truly important.".
- The rebranding is not just conceptual; it's a visual statement of intent. The logo evolves from Audax Renovables to simply Audax: a more versatile and minimalist identity, aligned with the addition of new services and products. Furthermore, new textures inspired by the Data Artthat represent the union between people and technology.
- The "X" as a symbol of connection is updated to be more dynamic and digital, orchestrating a visual language that reflects the company's values: honesty, dynamism, proximity, and proactivity.
- The new digital identity relies on textures and photographs that bring the brand closer to people, reinforcing transparency at every point of contact.
“Our mission at Audax is to help individuals and businesses get the most out of their energy by managing it intelligently. We transform the complexity of the energy sector into simple and efficient solutions, so our customers can focus on what really matters.”, explains Carolina Gavilán, Chief People & Communication Officer, which also clarifies, “The transition from Audax Renovables to Audax is an evolution towards this comprehensive management, but it does not imply a renunciation of our principles. Sustainability remains part of our strategy, maintaining our unwavering commitment to generating 100% of renewable energy as an essential driver for building a cleaner and more efficient future for all.”.
This renovation is part of the ambitious Strategic Plan 2026-2030, which organizes the company into four key areas for more efficient and closer management.
Audax's value proposition is based on three fundamental pillars:
- Tailored solutions based on data: Real personalization based on intelligent data analysis.
- Total transparency: An ethical and honest commitment in the relationship with clients and partners.
- Proven solvency: The peace of mind that comes from a group with an international presence, vertically integrated and with a solid track record in the market.
The launch of this new identity is being carried out simultaneously and gradually in the nine countries where the Audax Group operates, reinforcing its positioning as a global energy player.
About Audax
Audax is the energy company that helps individuals and businesses get the most out of their energy. We are a vertically integrated energy group that generates 100% renewable energy and markets electricity, gas, and energy efficiency solutions.
With a presence in 9 countries and more than 800 professionals, we supply electricity and gas to more than 462,000 customers and manage a portfolio of wind and photovoltaic generation with more than 1GW of installed power.
We are a publicly traded company with a strong financial position. We are built on three pillars: tailored, data-driven solutions, proven solvency, and a commitment to transparency. We are energy managers; we transform complexity into simplicity and efficiency so our clients can focus on what truly matters.
